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End-to-end customer research

Find insights at every stage of product development

From discovery interviews to validating concepts, task-based usability, and launch tracking— our AI participants and instant analysis help your team move from questions to decisions faster.

Usability Testing

Test how users interact with your product or prototype. Perfect for validating designs and identifying friction points.

Concept Validation

Compare ideas, messaging, and concepts before investing in development. Reduce risk by testing early.

Product Discovery

Explore user needs, pain points, and opportunities. Understand your market before building solutions.

Design Review

Get expert feedback on visual designs, information architecture, and user experience patterns from AI participants.

See how it works

From study setup to AI participant generation to actionable insights—experience the complete workflow.

Study insights dashboard showing AI-generated analysis, key findings, and actionable recommendations

1. Quick Study Setup

Choose your study type and configure it in minutes. Our guided wizard makes it easy to set up usability tests, concept validation, or discovery interviews.

2. Generate AI Participants

Get realistic participants instantly. Our AI creates diverse user personas with authentic backgrounds, motivations, and behavioral patterns relevant to your study.

AI participant generation interface showing diverse user personas with detailed backgrounds and motivations
Study results dashboard showing participant insights, key findings, and actionable recommendations

3. Get Instant Insights

View results as they come in. Our analysis engine identifies patterns, highlights key insights, and provides actionable recommendations to guide your product decisions.

Who we help

Built for product teams of all sizes

Whether you are driving a roadmap, validating a concept, or refining positioning, our AI participants and instant analysis help you move from questions to confident decisions.

Product Managers

Validate ideas early, de-risk builds, and align stakeholders with clear, evidence-backed insights.

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Solo Builders

Ship faster by testing concepts without recruiting. Prioritize what matters using instant feedback.

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User Researchers

Scale interviews and synthesis while keeping rigor—structured tasks, transcripts, and findings in one place.

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Strategists

Explore markets and messaging, validate positioning, and build narratives grounded in real user signals.

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Product mock screen

We replaced weeks of recruiting and synthesis with a 2‑day AI study—and shipped with evidence.

Participants matched our target customers, interviews ran on autopilot, and findings were clear and defensible.

Sarah Chen
Sarah Chen
Head of Product Research

Frequently Asked Questions

Can't able to find answers you're looking for? Reach out to our customer support team.

While they're simulations, our AI participants feel remarkably lifelike because each one has rich, three-dimensional personas—complete with personal backgrounds, career experiences, hobbies, and authentic motivations. We've rigorously tested their realism through extensive research and user validation, ensuring they respond naturally by drawing from these detailed life contexts rather than following generic scripts.

Your study data remains completely private and is never used to train AI models or shared with third parties. We use industry-standard encryption and security practices to protect your research insights.